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LRD-615 Topic 5 DQ 1: ORGANIZATION DEVELOPMENT AND CHANGE

LRD-615 Topic 5 DQ 1: ORGANIZATION DEVELOPMENT AND CHANGE
Communication During Change

Change is inevitable as it ensures organizations and other settings align their activities with emerging trends and adequately address existing challenges. Organizational change processes are complex with a high risk of failure. The Center for Creative Leadership (CCL) estimates that change initiatives have an upward of about 70% failure rate. To reduce failure rates, change agents and the guiding team are required to implement strategies such as effective communication to successfully convey the change vision and strategies to shareholders…

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